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Treasure 17: A souvenir of Aberdeens Cinema
188 This excellent brochure was a souvenir from the opening of the Capitol cinema on Union Street. It was opened on Saturday 4th of February 1933. Despite inclement weather a large crowd gathered for the launch of perhaps the grandest cinema in the history of the city. The ambition of the new establishment is reflected in the design and extent of this brochure.
The Press and Journal reports: "The Capitol was opened to the public in the early evening, and for over two hours before the opening there was a queue in Union Street, while in the heavy rain in the evening hundreds of people were content to wait in the street queues."
The newspaper article stresses the local ownership of the cinema and the local craftsmanship that went into its construction. The Capitol was the undertaking of Aberdeen Picture Palaces Ltd., and was designed by A. G. R. Mackenzie and George Clement.
In the introduction to the souvenir brochure the chairman of Aberdeen Picture Palaces, A. D. Hay, writes "Here then stands the 'Capitol,' a proud, vital and stately landmark in the World of Entertainment. The 'Capitol' was built for you, it is your Theatre, an Aberdeen enterprise incorporating every known value of comfort, and every modern device for the presentation of 'Super Entertainment,' in the interests of Aberdeen patrons whom we feel confident will ever remain, loyal patrons of the 'Capitol.'
The cinema was official declared open by Baillie Watt and he echoed the above sentiments, stating that the Capitol was "the last word in the cinema world, and reflected greatest credit on all concerned in its design and construction."
One interesting feature of the brochure is the inclusion of specially created adverts for all the companies involved in the construction and furnishing of the new cinema. Some of these adverts, such as that for S. B. Russell, bricklayer and contractor on Affleck Street, provide rich information on the history of the companies and give an insight into how the companies saw themselves. The brochure details the companies behind every aspect of the buildings from the cinema seating and terrazzo work to the innovative lighting.
"With a gold key, presented by Mr G. A. Wilson, advocate, one of the directors of Aberdeen Picture Palaces, Ltd., the proprietors of the new cinema, Mrs A. D. Hay, wife of Mr A. D. Hay, chairman of the directors, unlocked the main entrance door, and the Capitol, an Aberdeen-owned and Aberdeen-built hall of entertainment, was opened to the people of Aberdeen and the North of Scotland."
The opening day of the new cinema featured a varied evening of entertainment. The Press and Journal states "All the magnificent possibilities of the new theatre were embraced by the items of the opening programme. There was ballet, cinema and organ playing, each of notable worth." The ballet performance by the Henrietta Fuller Dancers was particularly praised. Mr Edward O' Henry played the theatre's new top of the line Compton organ.
At the opening ceremony, B. H. Gates, a director of Aberdeen Picture Palaces, said: "It was a long lane that had no turning. They had built the Capitol not for to-day, but for the generations of Aberdeen people to come. The company had dedicated the Capitol to the people of Aberdeen, their children, and their children's children in the hope that in generations to come they might appreciate what had been given them." Treasure 19: Chapbooks
190 Chapbooks were a form of popular literature produced in the 17th, 18th and 19th centuries.
Text was printed on both sides of a large sheet of paper which was then folded repeatedly to create a booklet of 8, 12, 24, or 32 pages, approximately 5 inches by 3 inches in size. The title page had a woodcut illustration which was not necessarily linked to the content of the chapbook but could be selected from illustrations already available in the printer's premises.
Their content was varied but included ballads, songs, folktales, jokes and riddles. They were produced in large numbers and favourite texts would be reprinted over and over again and even by different printers.
In rural areas and at markets and fairs, these little booklets were sold for a halfpenny or a penny by itinerant pedlars or chapmen who carried packs containing bootlaces, needles, thread, ribbons and other trinkets to appeal to their customers. The word "chap" probably derives from the Old English "ceapian" meaning to bargain or trade.
"Tullochgorum" is one of a series of 21 ballad chapbooks, each of 8 pages, printed by John Cumming, a merchant in Hatton of Fintray, about 10 miles north of Aberdeen. He had learnt the merchant business in Aberdeen but, when he returned to Fintray, he also set up a printing press. He sometimes included the music, as here, but for other ballads he only named a tune with which his readers would already have been familiar.
His other printing work included Alexander Watt "The Early History of Kintore" published in 1865 and James Dalgardno "Notes on the Parish of Slains and Forvie in the Olden Days" in 1876.
He died in January 1900 and is buried in the local churchyard.
The popularity of chapbooks declined as other forms of literature, including newspapers and magazines, became more accessible. The physical nature of these unbound flimsy pamphlets has meant that chapbooks have not survived in large numbers but Local Studies has a complete set of those printed by John Cumming bound together as one volume.
Collections of other Scottish chapbooks survive in various libraries and are becoming more available through online cataloguing and indexing while academic researchers are studying the role played by these small publications in their social and literary world.
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